On the heels of an extraordinary 2025 event, the Detroit Auto Show today announced the 2026 dates for the return of the iconic annual automotive showcase at Huntington Place in Detroit. The 2026 Detroit Auto Show will take place Jan. 14-25, 2026. The recently completed 2025 Detroit Auto Show created incredible energy, hundreds of thousands of attendees, and an economic impact of up to $370 million.
The 2026 Detroit Auto Show is evolving to deliver an even more dynamic and engaging experience for our partners, the industry and attendees. With an enhanced format designed to drive innovation, connections, and excitement, the Detroit Auto Show is setting the stage for continued growth and impact. Major partners including Racing Day presented by the Detroit Grand Prix are confirmed to participate in the 2026 show, with a series of exciting announcements to follow this year. The 2026 dates include:
- Media and Industry Days, Wednesday, Jan. 14 and Thursday, Jan. 15
- Charity Preview, Friday, Jan. 16
- Public Show, Saturday, Jan. 17 – Sunday, Jan. 25
“Having just concluded the show’s incredible return to its traditional time slot, we’re excited to announce next year’s dates and keep the momentum going,” said 2026 Detroit Auto Show Chair Todd Szott. “January is synonymous with cars in the Motor City, and we expect plenty of auto-centric experiences to, once again, be on tap for the 2026 show.”
The 2025 show returned to January with a lineup of 34 brands, four immersive indoor ride-and-drive tracks, nearly 500 vehicles and unique activations. And for the first time in seven years, The Gallery returned featuring more than 50 ultra-luxury vehicles. A host of new activations, programming and unique community partnerships were featured at the show.
“We’re pleased to learn about the new Auto Show schedule, which will enable the media and industry to meet and network in a focused and energized environment to preview the show before it opens to the public,” said Joe Rohatynski, vice president, Corporate Communications, AISIN. “This is how it was for many years, and it worked very well for OEMs and suppliers.”
To keep up with the latest news about the 2026 Detroit Auto Show, visit detroitautoshow.com and follow the Detroit Auto Show on social media.
ABOUT THE DETROIT AUTO SHOW
Recognized as one of the world’s most influential automotive events, the Detroit Auto Show offers a platform for cutting-edge automotive and mobility innovations. With immersive experiences, brand-defining vehicles, and hands-on activations, the show invites attendees to witness the future of mobility.
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Press Contacts:
Heather George, hgeorge@loviogeorge.com
Steve Blow, steve@loviogeorge.com
